Serpent for sale

Well the rumours circulating for a long time are apparently true - Serpent model racing cars is officially no longer and the companys assets are being sold off this month in auction.
A victim of the recession or their own over expansion into new lines - it's not clear. Over the past couple of years Serpent went from a fairly low key company producing excellent niche 8th scale cars - to announcing and releasing a number of new and exciting lines. With even bigger (and more expensive) projects on the way including the fabulous S500 electric buggy things looked ever-so-bright for the Dutch RC manufacturer.

The main offices moved a little while ago to save money and it's not clear what's happening to the brand itself - though Neobuggy.net report the name being sold to a company in Asia.

taking from oople

This is taken direct from the Serpent website.

Serpent has been going through some changes lately and many rumours have been singing around, so time to give some facts.

The facts

Serpent Headquarters remains based in Heemstede, Holland, at a smaller location than before.. At Serpent head-quarters general project-management, r&d, marketing and sales are being done. Michael Salven works on all designs of current and new projects. Billy Easton works on r&d too, but then based in the USA.

Serpent has moved all the production to Asia. In the last 5-10 years already most parts were made in Asia and we focused production in Holland on injection moulding of all nylon parts, logistics and packing of car-kits and spare parts. To make things more efficient and flexible we decided to move all production to one expert production location in Asia. This facility is fully operational and kits and parts are made available from there.

Before the main warehouse was in Holland. In the new structure it is managed in 3 locations SerpentAsia, SerpentAmerica and SerpentEurope ( in the making). Ofcourse the network of Serpent Distributors (over 45 worldwide) will continue to operate as before.

Serpent is working on some exciting new projects, which will be revealed in the time to come, we will keep you posted, as usual. Some more info on the development of the Serpent company will follow too.

Ronald Baar / Michael Salven
Serpent MRC

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